Behind the Scenes With Alexandra Rembac

Get an insider's look at the talented force behind event company Sterling Engagements.

Behind the Scenes With Alexandra Rembac

Photo: Callaway Gable

Specializing in a variety of events from luxe weddings to stylish corporate soirees, Alexandra Rembac is known for being inventive and creative with each and every party she plans. After years of working with other talented producers, Alexandra launched Sterling Engagements, a top-notch event-planning business named after her late father. Dedicated to unique designs and flawless execution, Alexandra and her team also share great stories, gorgeous wedding images, and helpful tips on Sterling Engagements: The Blog. Learn more about Alexandra through our EC Q&A, followed by images of her beautiful work.

How long have you been in your current profession? Before I ever knew I chose this path, I truly believe it found me. At 11, I voluntarily assisted my local homeowner’s association with getting almost 40 restaurants and local specialty companies to donate their products. At 14, I planned my own Bat Mitzvah, and at 18 dove right into special events for well-known companies and corporations. I started my company back in 2005 while I was finishing my last year of college. I had been working with a couple different event producers and made the decision that I was ready to start my own boutique firm.

What’s the most eccentric request you’ve received from a bride? I honestly don’t think any request is too eccentric; all of my brides are so unique in their own way. If I had to pick one request though, it would be from a wedding we did on Halloween several years back. It was a Victorian-chic wedding on October 31st. I worked with the bride to design her authentic gown, which we had custom made, tail and all. The wedding was filled with an abundance of eccentric requests from the location to the music to requesting an actor to serve as their officiant. I loved it though, as the day truly represented them.

What’s your favorite aspect of a wedding? Oh gosh, there are so many. I love the "first look" and I actually secretly enjoy being there for it. I also love the vows, the reaction of guests walking in and seeing the reception, the father-daughter dance and so much more! I even love the rehearsal funny enough. Nerves are flying high and it really kicks off the wedding emotions which make the next 24 hours feel like a whirlwind of warm-and-fuzzy, amazing moments.

What other industry would you be in if not this one? While I love what I do and wouldn’t change it for the world… I have a passion for so many things I feel as though I could be in a variety of industries. I’d love to be in television development, own a restaurant, and maybe even practice law.

Which famous wedding in history would you have most liked to be involved with and why? Without hesitation, Jacqueline Bouvier to John Fitzgerald Kennedy. I happen to have a deep-seated love for both of them, their history, and her style.








Photography Credits: Opening: Callaway Gable; 1. Ryan Garvin Photography; 2.-7. Callaway Gable; 8. Next Exit Photography

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