As a professional wedding planner based in Dallas, Jordan has designed her fair share of nuptials and styled shoots – her dedication to style makes her an expert on discerning tastes. We asked Jordan about her opinions of style icons, how to incorporate their influence, and her personal favorites!
Inside Weddings: In your opinion, are there specific style icons that work best as wedding inspiration?
Jordan Payne: Absolutely. There are several style mavens that have held true over the decades, like Grace Kelly and Elizabeth Taylor. Their classic, timeless vibe can be translated into gorgeous weddings for any era. And for a different, more unusual look that is always on trend, I get a lot of inspiration from Alexander McQueen, which is definitely more avant garde!
IW: How do you appropriately incorporate this kind of inspiration into your invitations, ensemble, décor, etc?
JP: Looking at just more than the style icon but also at their era and the things that were on trend during that time provides fun elements that you can incorporate into the overall design. One of my favorite florals to use for Grace Kelly-glam style are garden roses.
IW: What are a few decor elements that could really transform a space in this sense?
JP: Small details here and there can go a long way toward achieving the entire wedding look. I always pay close attention to the escort cards as well as little things like the type of napkin fold and even decorative details on the plates that best accentuate the tabletop setting.
IW: Is there such thing as "going overboard" when taking ideas from celebrities?
JP: No, as long as you are true to yourself! Always ensure the décor and style represent you and your look – and that whatever you decide to do, you can look back on it and still love it 20 years later!
IW: Do you have any personal favorite style icons?
JP: I love Alexander McQueen! He is one of my absolute favorites. Everything about him is edgy, unique, and creative. I love that you can play off of his funky vibe and bring in a more classic element to balance it out for a cool, modern look.
IW: Do you have any stories or examples of couples you've worked with that were influenced by celebrities/their style?
JP: The Kim Kardashian wedding is a big one! I’ve had many brides inspired by the all-white bridesmaid dresses that she had her wedding party wear, and they’ve done the same. While it’s new and definitely non-traditional, the look can be crisp and modern – especially when bridesmaids wear white dresses in different styles.
IW: Anything else you'd like to add on the subject that we didn't cover?
JP: Custom-made décor and accents are one of the things we do best, as well as anything “over the top!” That’s my favorite style! I loved using silks of different kinds to create some really cool draped sections inside a custom tent. We are also designing some amazing custom-painted ceiling panels for an upcoming event! I love transforming spaces with customized options, from custom ceilings and walls to flooring and furniture elements.
Take a look at some of the real weddings she's designed, including the nuptials of actress Heidi Mueller and NFL player DeMarco Murray! Read more expert advice here: how to communicate with wedding professionals, how to make your reception the best celebration of your life, and ways to deal with poor guest behavior on your big day.
Opening photo by Thisbe Grace Photography