Brides looking for affordable wedding gowns with serious style will love BHLDN's newest batch of dresses and accessories. The Americana collection showcases a number of gowns from BHLDN and other designers, all of which feature a youthful, modern look that are sure to be adored by women saying "I do" in any season.
To celebrate the end of summer, the styles were shot in California – inspired by a roadtrip along the coast. Sunlight glistens off of the beaded gowns, sunset shadows are cast on the lacy frocks, and a number of the sweet silhouettes are reminiscent of a bygone era. Brides desiring a shorter dress for the rehearsal dinner or ceremony will love the "Moxie" beaded gown or the stylish off-the-shoulder "Emerson" dress. Fashion-forward brides-to-be will love the "Zelda" high-low satin skirt, which pairs with a number of elegant bodysuits, and more traditional gowns such as "Jazelle" and "Heaton" will also be admired.
View the whimsical styles from the new collection below, and be sure to click on each photo to shop your favorites!
“Heaton” off-the-shoulder gown featuring a corset bodice with lace details, boning, crisscross rushing, and a plunging V-back ($1,125 by Wtoo by Watters) and “Astoria” tulle ball gown ($2,400 by Blush by Hayley Paige), both from BHLDN; bhldn.com.
“Jazelle” gown featuring an illusion bodice with graphic floral appliqués and cap sleeves ($1,500 by Catherine Deane) and “Jessica” illusion bodysuit embellished with graphic floral appliqués ($590 by Catherine Deane) with “Zelda” satin high-low skirt ($700 by Wtoo by Watters), all from BHLDN; bhldn.com
“Adeline” chiffon maxi dress with a floral print ($290 by Jenny Yoo) and “Jayme” silk gown featuring a deep V-neckline and tiers of delicate lace ($1,600 by Catherine Deane), both from BHLDN; bhldn.com
“Verdure” gown featuring shimmering sequins and beaded appliqués ($800 by BHLDN) and “Majorca” dress featuring a keyhole back, cold shoulders, and an airy tulle skirt ($570 by Needle & Thread), both from BHLDN; bhldn.com